U-Evgeny Smoley wasungula i-Teamotea ngenkolelo elula—ukuthi ibhizinisi letiye lithembeka kuphela ngobudlelwano obungemuva kweqabunga. Kusukela ekuqaleni wagcina lobo budlelwano buqondile: evakashela izingadi zaseChina naseTaiwan, ehlangana nabalimi, futhi ethenga esihlahleni kunokuba athenge ngochungechunge olude lwabadayisi olufihla kokubili intengo nemvelaphi.
Le ndlela yaba yinkampani. Ngaphansi kokuqondisa kwakhe i-Teamotea yakhula isuka ekuthengeni yaba umlingani ogcwele wokuthuthukisa—ukukhiqizwa kwelebuli yangasese, ukuthengiswa okukhulu kwamatiye aseChina angaphezu kuka-500 anemvelaphi eyodwa, amabhizinisi asezingeni lokusebenza, izinhlobo ze-franchise, kanye nomklamo womkhiqizo nokupakishwa okwenza umkhiqizo ukhethwe eshalofini. Amabhizinisi angaphezu kwama-70 emhlabeni jikelele asewakhiwe nge-Teamotea.
U-Smoley usalokhu eyizwi eliyinhloko lenkampani, esebenza nozakwethu kusukela ku-oda lokuqala kuya emkhiqizweni ophelile—futhi ebambelele enkolelweni yokuthi ukwazi imvelaphi kuyindlela eqinisekile yokwethemba inkomishi.